Morristown, NJ - Youth1 Media, LLC, the nation’s leading digital youth sports media company, announces Champion as their preferred t-shirt provider and sponsor.
“The Champion brand is synonymous with passionate athletes and competitors who put in the work and want to be the best,” said Youth1 President, Laura Petrillo. “We couldn’t think of a better partner to outfit the Youth1 Nation with apparel and to represent performance-based properties on Youth1.com.”
Youth1’s flagship website, Youth1.com will feature a Champion of the Day, an athlete identified for their excellence on the field of play at events covered by Youth1 staff. Youth1 attends, promotes and reports on events across the country in all major youth sports. The athletes who make the biggest impression will be named “Champion of the Day.”
Champion will also headline Youth1’s Power Index, the Y1ACT’s key metric for projecting on-field performances from an athlete’s combine test results. The Power Index is a calculation of an athlete’s power across all Y1ACT’s, adjusted for the athlete’s weight. This demonstrates the athlete’s raw power as they complete the Y1ACT. Athletes can view the Youth1 Leaderboard for the top performers in the Champion Power Index beginning this month.
Youth1 will also be setting up a TeamStore featuring a core set of champion gear for youth athletes at special promotional prices.
“Champion strives to assist athletes of all ages and backgrounds to be the best in their sport, so it made sense to collaborate with an organization that shared our beliefs,” said General Manager of Champion Teamwear, Tyler Lewison. “Expanding our outreach to Youth1 teams nationwide is exciting and we can’t wait to see the positive impact Champion and Youth1 will have on the next generation of athletes.”
To aid Youth1’s mission to enhance the youth sports experience for participants, Champion is presenting a special offer to parents and athletes in their network for a Youth1 Premium Profile at no charge for one month. A premium profile grants users access to exclusive rankings, reports and the ability to create athletic resumes.
Athletes can post their highlight videos, pictures, accomplishments and goals on their Premium Profiles which are published on Youth1.com and social media. Coaches and parents can also share uploaded information about their teams and individual athletes on the platform.
Established in 2008, Youth1 is widely acknowledged as the authority in youth sports. The company is committed to uniting this community through exclusive news, features and rankings focused on youth athletes, their parents, coaches and teams. Their team represents leaders across all major sports at the local, regional and national levels making Youth1 the leading resource in youth sports, spanning media coverage, combine testing, athlete development and recruitment.
Since 1919, Champion Athleticwear has offered a full line of innovative athletic apparel for men and women including activewear, sweats, tees, sports bras, team uniforms and accessories. Champion uses innovative design and state-of-the-art product testing to ensure uncompromised quality and innovative apparel for our consumers. Champion Athleticwear can be purchased at department stores, sporting goods, specialty retailers, and at Champion.com. For more information, please contact us at 1-800-315-0563 or at Facebook.com/Champion, follow us on Twitter @Championusa or on Instagram @Champion. Champion is a brand of Hanesbrands Inc. (NYSE:HBI).
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